Targeted Email Marketing

Coremetrics, the leading provider of digital marketing optimization solutions, today announced the launch of LIVEmail 2.0, the next generation of its industry-leading behavioral email marketing offering. LIVEmail 2.0 is a dramatic upgrade to LIVEmail, which was first launched in 2003 featuring seamless integration with 16 email service providers. LIVEmail 2.0 is being launched in conjunction with ...

Spending on online marketing in Europe will double in the next five years, from around 7.5 billion in 2006 to more than 16 billion in 2012, according to a new report by Forrester Research, Inc. (Nasdaq: FORR). In five years, online marketing including email, search, and display advertising will represent 18 per cent of total media budgets.

drishman.com offers custom made VoIP widgets for 200 clients through InBox360, Ford, BMW, HarleyDavidson and other franchise brand clients. The ad firm has added Perfect Wealth Formula as a direct sales model due to popularity with independent media reps nationwide. The Drishman (Bobby Drish) said Tuesday, "Squeezing the most from Perfect Wealth Formula was natural spin to our sales group. We use ...